FIFA and Global Citizen are teaming up to give the FIFA World Cup 2026 final game its own Wonderful Bowl-style halftime show, the first of which will be in FIFA 2026. The two organizations proclaimed the news Saturday throughout the annual Global Citizen Festival in Central Park. Global Citizen a support organization that produces entertaining events to end world lack will produce the halftime show as part of a four-year contract.
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The first halftime show will be at the FIFA World Cup 2026 final game programmed for New York New Jersey Arena on July 19, FIFA 2026. The declaration was made midway through Global Citizen’s signature festival in New York City by FIFA leader Gianni Infantino, Global Citizen CEO Hugh Evans, and one of the latter org’s official diplomats, actor Hugh Jackman, as DJ Khalid and Gayle King watched on.
They highlighted the partnership between FIFA and Global Citizen is not just to put on a show but to help end dangerous poverty and increase access to sports and quality teaching for children around the world.
The lack of halftime shows for the globally viewed game has been a subject of guesswork, with the New York Times gambling about it earlier this year in a story on the front page. Would a half-time show work for the FIFA World Cup or Victors League final? Now, FIFA 2026 and Worldwide Citizen have provided the answer: It was just as much of a no-brainer as everybody supposed.
Global Citizen Brings the Show to FIFA 2026
Though the first halftime for a FIFA World Cup 2026 final won’t take place till 2026, before that, the four-year company will include Global Citizen’s contribution in the FIFA World Cup Club 2025, a new competition that will be held across American cities next year, containing 32 clubs from all six continental associations. Those 10 host cities for the ’25 games, proclaimed at the festival Saturday, are Miami, Seattle, Los Angeles, Cincinnati, Washington, Orlando, Atlanta, Nashville, Charlotte, and Philadelphia.
“FIFA’s mission is to develop football in every corner of the world and to have a positive impact on society, Infantino said in a statement. Through this partnership, FIFA and Global Citizen will bring together the worlds of sport and entertainment to actively contribute to a better world. We are committing to a series of joint activities that will help promote access to football and engage fans of the sport to create positive change in their local communities.”
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Saturday’s Global Citizen Centenary in Central Park was programmed to include sets from Post Malone, Doja Cat, Lisa of Blackpink, and Rauw Alejandro next to the World Cup announcement. Players who took the stage earlier in the day comprised Jelly Roll, Raye, and Benson Boone.
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From the first-ever FIFA World Cup 2026 halftime show to new opportunities for fans to get involved, this partnership is set to make antiquity, not just on the pitch, but in the world. When the world’s most beloved sport teams up with a cause as noble as ending risky poverty, something big is on the horizon.
FIFA World Cup 2026 to Feature First-Ever Halftime Show
FIFA 2026, the international governing body of football, has forged a revolutionary partnership with Global Citizen, an organization dedicated to catalyzing action to tackle global issues. The goal is to leverage the unmatched reach and effect of the FIFA World Cup 2026 in a bid to rally millions of football World Cup fans everywhere the ball. This is not just about football, it’s about a worldwide undertaking to change lives.
This game-changing collaboration, proclaimed during the Global Citizen Festival in New York, attention on two fundamental goals, ensuring millions of children have access to quality teaching and combating extreme lack. Football World Cup 2026 President Gianni Infantino wasted no time in highlighting football’s ability to bring about real alteration, stating, that FIFA’s mission is to develop the Football World Cup in every corner of the world and make an optimistic impact on society. Lionel Andrés Messi Cuccitini Returns for Argentina in FIFA World Cup 2026 Qualifiers
Infantino and his team aim to blend sport and entertainment in a way that drives lasting social alteration. One of the standout basics of this partnership will be the creation of the first-ever halftime show through a FIFA World Cup final. Set to take place at New York-New Jersey Arena on 19 July 2026, this revolutionary event will mirror the grandeur of the Super Bowl halftime show.
FIFA 2026 and Global Citizen Join Forces for a Cause
The biggest football event on the planet, paused for a moment of entertaining and activism, with Global Citizen leading the charge. Hugh Evans, CEO of the Connotation, expressed his excitement, saying, Together with FIFA, we have an extraordinary opportunity to expand our movement for action.
Over five billion viewers tuned in for an epic final, with a historic halftime show that’s not just about spectacle, but also about sparking real change. This is more than just a concert, it’s an open request for fans to get complex. In the coming years, a series of movements will be launched, giving fans the chance to collaborate straight with Global Citizen.
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From helping to ensure that children worldwide receive a decent education to fighting for social justice, the goal is simple Football World Cup won’t just stir passion, it will inspire action. This teamwork doesn’t stop with the FIFA World Cup 2026, it’s also set to make breakers in club football World Cup. The agreement extends to the new FIFA World Cup Club 2025, a tournament that potential to raise the quality and international reach of club Football World Cup 2026 like never before.
With 32 teams from six associations battling it out in 11 cities diagonally in the United States, the event will serve as a perfect prelude to the FIFA World Cup 2026. However, it’s not just about what happens on the pitch. Aficionados will have the chance to spouse with Global Citizen through a diversity of enterprises, from fundraising efforts to volunteer work in their local societies.
Football World Cup 2026 Drives Social Change
As part of this strategic partnership, Global Citizen aims to involve not only football fans but also to make a positive influence on the lives of 650 million people across the world over the next five years. It’s no small feat, but when Football World Cup 2026 and social solidarity come together, the potential is endless.
This isn’t the first time that Global Citizen has cooperated with the world of sports, but this alliance with FIFA signifies a significant milestone. Over the last decade, the establishment, created in Australia, has channeled over $43.6 billion (€39 billion), impacting the lives of approximately 1.3 billion people. Now, the society has set its sights even higher, pointing to building a movement of 50 million people dedicated to driving transformation.
Football has proven time and again that it has the power to unite. It exceeds borders, breaks down barriers, and transports people together in a way that few things can. As this project looks fast to Los Angeles 2028, it’s clear that this is not just about counting goals on the field.
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